DIRECT MARKETING
SMS CAMPAIGNS
SMS Marketing Campaign
A SMS Campaign has opened many new opportunities
for direct marketing promotions and advertising response.
SMS can be used to develop and maintain two-way customer relations
that seek to improve communication, often at a reduced cost of rival
marketing technologies.
Pull-and-Push
SMS is often used as a tool of direct marketing i.e. marketing
through advertising media that interact directly with the consumer,
generally calling for the consumer to make a direct response.
In the pull-model campaign, the marketer sends the information
requested by the
consumer; whereas in a push SMS campaign, the marketer takes the
initiative to send messages to the consumer (based on prior consent
to receive marketing messages).
Need to Talk?
No problem. Let’s talk. Call
0845 08 29622
Marketing via the mobile channel, the response can be almost immediate,
interactive and the consumer can be reached/respond everywhere at
anytime.
Our SMS campaign service provides brands
and agencies with:
- The ability to receive an advertising response anywhere and
anytime
- The immediate distribution of offers and time-sensitive vouchers
- Product alerts and reminders
- Media ‘teasers’ e.g. movie promotion trailers
- Text-and-Win competitions
- Polls and Voting
- Mobile content delivery
- Mobile data capture and detailed campaign reports/analytics
- Support and best practice whenever it’s needed
- An ability to integrate SMS into web and mobile applications
- Robust and reliable systems
- Passion and integrity in everything we do
Principally we help brands and agencies create, launch and track
SMS campaigns.
Need to Talk?
No problem. Let’s talk. Call
0845 08 29622
SMS is a highly personal media channel that demands a select and
precise call to action. We have found that SMS marketing works best
in an integrated communications plan, allowing customers to respond
and communicate their interest and request for more information
from any media; at their convenience and at any time.
While traditional marketing efforts often attempt to extend the
user experience for as long as possible, SMS campaigns should aim
to keep the user experience quick, effective and deliverable.
Leading language learning provider "RosettaStone"
switched to SMSshortcodes.co.uk to power their
SMS marketing campaigns.
"They’re helpful, easy to work with, and extremely prompt,
and so far we are very satisfied with their service.” K.L.
www.rosettastone.co.uk
Customers of ours include brands such as BUPA
Travel, Oxfam and Diageo.
The list also includes media agencies such as TMP
Worldwide, EHS Brann and Posterscope.
For SMS Marketing Campaign support
call our team of friendly experts on 0845
08 29622 or click
here <

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